Customer Lifetime Value (LTV)

Calculate the total value a customer brings to your business over their entire relationship

Customer Metrics

Enter your customer revenue and cost information

Average Revenue Per User (Monthly): $100.00

$10$1,000

Gross Margin (%): 75%

10%95%

Customer Lifespan (Years): 3 years

0.5 years10 years

Customer Acquisition Cost: $200.00

$50$2,000